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The Justin Landis Show | Episode 14

The Justin Landis Show | Episode 14

Casey Dellinger: 48 Houses, 45 Days in the Keys, and Zero Apologies

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Casey Dellinger does not apologize for the January trip. She and her husband Billy pack the dogs into an RV, drive to the Florida Keys, and spend 45 days somewhere warm while Atlanta real estate moves at its slowest pace of the year. She is still working. She is still reachable. She is still guiding her clients through whatever is in motion. She just happens to be doing it with a better view.

Last year she sold 48 houses.

The trip started as ten days. It has grown every year since. The reason it works is not that Casey has found a way to disappear from her business for six weeks. It is that she has spent six and a half years building a business that does not require her physical presence to function, setting up the right support before she leaves, staying in daily communication while she is gone, and being honest with herself about what season the market is actually in.

That kind of clarity took time to earn. And getting there required a significant shift in the thing Casey had been doing from day one: saying yes to everything.

From Software Sales to Real Estate, Fast

Casey spent 12 years in inside software sales. She was good at it by the end. It paid the bills. It was also, by her own description, soul-sucking. Her husband Billy finally told her directly: you are miserable and you are bringing that home. Stop. Figure out what you actually want.

She took about two months before real estate clicked. Billy had a master's degree in real estate from Georgia State, had always been interested in it, and had watched Casey get too involved in every house they bought and sold personally, asking questions her agents probably found exhausting. He thought she would be good at it. She decided he was right.

When she made up her mind, there was nothing slow about the execution. She went full-time classroom, eight hours a day for two weeks. When she finished the course and was ready to take the state exam, the Atlanta area had no available slots for three or four months. Savannah had one. She drove four hours, passed, and drove back.

She joined Justin Landis Group in January 2020. Before the world knew what 2020 was going to mean.

Saying Yes to Everything, and What It Built

Casey's first year at JLG was, statistically, one of the best first years any agent at the brokerage had ever had. She attributes a significant part of that to one simple operating principle: she said yes to everything. Renters, buyers, sellers, suburbs, the city, whatever came in. She wanted practice. She wanted to learn. She wanted to be involved in as much real estate as possible, as fast as possible.

Her 12 years in software sales transferred more than she expected. The product was different but the skills were the same. Reading the room. Understanding that there are so many different types of people in the world, and that serving them well means adapting to who they are. A driven client needs you to match their energy. A laid-back client needs you to not rush them. Someone who wants all the data gets all the data. Someone who wants to go with the flow gets exactly that. Adaptability was already in her skill set. Real estate just gave it a bigger stage.

She kept saying yes for four and a half years. And it kept working, right up until it did not.

When Saying Yes Stops Working

The signs were not sudden. They accumulated. Casey was turning down social events. She was working until 10 PM and waking up at 7 AM. The yes had become reflexive and total, and the diminishing returns were showing up in places that were harder to measure than deal count. Her personal relationships. Her ability to be fully present with the people in front of her. Her own capacity to recharge.

She started asking herself different questions. Which clients could she help the best? What was actually worth her time? What were the things that brought her joy versus the things she was taking on out of fear?

The fear piece is worth naming directly because Casey names it directly. The what-if voice. What if that referral leads to twelve more clients? What if this is the one I should not have passed on? She is still working through that voice. But she has gotten to a place where she trusts that when you are doing the right things, having the right conversations, and building the right relationships, the next opportunity is always coming. Passing on something that is not a great fit is not a loss. It is creating space for the thing that is.

The practical outcome of that shift: boundaries. No calls after 8 PM. None before 9 AM. Evenings and mornings protected. And a January that belongs to the Keys.

Dual Entrepreneurship, Honestly

Casey and her husband Billy both launched new careers in January 2020. Billy owns a mobile bar and coffee catering company that brings vintage vehicles from Europe to Atlanta and deploys them at weddings and corporate events. Some weeks he has twenty to thirty events. The business requires his physical presence. There is no remote option when you are running a bar at a wedding.

Casey is managing close to fifty real estate clients a year. Billy is managing a calendar that can look like a production schedule.

They will both tell you the early days were hard. Casey uses one word: hard. There were dinners interrupted by offer deadlines. There were tensions about what was urgent and what could wait. They learned they do not actually work well together in a direct operational sense. But the experience of building alongside each other, of asking for and giving support through the unknown parts, made them closer. They understand what the other person's job actually demands. When Casey has to stop on vacation to take a call, Billy gets it. When he has a weekend full of events, Casey gets it. That mutual understanding did not come automatically. They worked on it.

Their shared rule: nothing work-related before 9 AM or after 8 PM. That window is for them.

The January Routine, Specifically

Before Casey leaves for the Keys each January, she sits down with the people who support her business and walks through everything that is active or expected to become active. What is in contract. What is likely to go under contract. What clients are in early stages and what they will need. The prep is not a guarantee of how things will go. It is a shared map so that when things change, and they will, everyone is starting from the same place.

While she is gone, there is daily communication. She is present. She is leading her clients. She is just doing it from a different location. The clients who choose to work with Casey are working with her because of her guidance, not her zip code.

The trip has grown because it works. A ten-day experiment became fifteen days became longer every year because the business did not fall apart and she came back better. She is explicit that this only functions because January is the slowest time of year for her business. She and Billy do not leave again until June. The spring market gets their full attention.

The math is simple when you lay it out: she is more effective for eleven months of intense focus because she allows herself forty-five days to breathe.

If you are a real estate agent thinking about what a sustainable long-term career actually looks like, this episode is worth hearing in full. And if you are ready to explore what building that career inside a brokerage with real support looks like, book a mentor call at bolst.homes.

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Justin Landis is the founder of Justin Landis Group and Bolst, two of Atlanta's leading real estate companies. He lives in Atlanta with his wife and three daughters and has been selling Atlanta real estate since 2008.

 

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